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Kevin Hofer

Kevin Hofer

Kevin Hofer is the Director of Client Operations at Digital Momentum. Kevin is responsible for teaching businesses how to build effective online marketing strategies. You can reach him at @kevinhofer on Twitter or on LinkedIn.

Recent Posts by Kevin Hofer:

by Kevin Hofer, on 9/12/18 9:20 AM

We just returned from HubSpot’s annual INBOUND Conference. Where roughly 24,000 gather to learn about the latest trends in marketing, selling and delighting customers (in an inbound way) and then …

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Topics:Inbound MarketingHubSpot

by Kevin Hofer, on 8/21/18 9:56 AM

In today’s highly-competitive business environment, lean operations and tight budgets are more the rule than the exception. For that reason, it’s understandable why companies may be reluctant to invest - …

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Topics:Web design

by Kevin Hofer, on 8/13/18 1:32 PM

Traditional marketing is dead. Or at least, it should be. Let me illustrate through an example. As you’re reading this, imagine you get a phone call and the conversation goes …

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Topics:Inbound Marketing

by Kevin Hofer, on 7/25/18 11:27 AM

Back in the early days of the web, it was enough for a company to just throw up a website that was nothing more than an online brochure. In those …

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Topics:MeasurementStrategyAnalytics

by Kevin Hofer, on 7/2/18 4:52 PM

Despite the fact that it’s easier today than ever for businesses to have a website, nearly 46% or small business still do NOT have one for their business (Source). We …

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Topics:Web designStrategy

by Kevin Hofer, on 8/22/15 12:00 AM

RACERSITES recently launched major enhancements to the TransAm Series website featuring refreshed driver profile pages and a custom live timing application. Driver pages boast more details than ever including race …

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Topics:Client News

by Kevin Hofer, on 8/3/15 12:00 AM

In just a few short days, a new top level domain (TLD) becomes available, and we wanted to make sure you were aware of this opportunity. When it becomes available …

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Topics:DomainsSEO

by Kevin Hofer, on 4/22/15 12:00 AM

In February of this year, Google announced notable changes to its search algorithms that will affect search results rankings on mobile devices. The search engine giant will now take into …

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Topics:SEO

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